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Writing for the public is a discipline. And that means WORK. Do not be daunted though - you do not need a University Degree to write well. You just need to apply yourself. If you follow the Tips below you will soon be on the right track to turning out good professional copy.

? Read as much as you can, concentrating on quality writing. The more you read well-written material, the better you will write. Bookmark the websites of people who write well and check back often to soak up their style. Analyze what it is that makes them good writers and how they grab your attention.

? Go over your work with a fine toothcomb at least 5 times before you consider it done. Never, ever, EVER (and this is the most important Tip of all) write something once and consider it finished. I can assure you that no good writer ever does that. This process should ideally be spread over several days at least, to allow the passage of time to give you a more objective view of your new creation. Here is what you are looking to do:

o Prune those words. After a while, you will become an expert at this. The first time we write our thoughts down we tend to type as the thoughts come into our heads. That is not good enough for the finished product. Get your delete key ready and strip out all the superfluous words and phrases that clutter the flow of thought. Don't do this just once - keep at it until you are satisfied that every word left in there deserves its place.

o Establish a clear, logical flow. That first draft represents the thoughts tumbling into your head - not always in the best order. Try to see where you can move, delete or rewrite paragraphs and sentences so they form a clear, logical sequence. Your readers will thank you for it, and you will reap the rewards. If people are struggling to see what you are driving at they will click away very quickly.

o Do not allow your sentences to get too long. Long sentences are attention-losers. Watch out especially for the "and" trap - many inexperienced writers use "and" to string multiple ideas into long-winded sentences that lack sparkle and lose the reader's interest.

o Keep paragraphs short. Long paragraphs are a give-away of amateur writing. Remember also that people unconsciously shy away from reading great blocks of text. Examine any long paragraphs you have to see if they can be broken down logically. This will also help the flow of thought - we all need to be told where an idea ends. When we finish reading a paragraph we have a momentary pause to assimilate the idea it presents. Help your readers to do this.

? Create a compelling headline for your piece. This is very important. You have a few seconds only to grab your visitor's undivided attention, so make full use of the impact potential of your headline. Craft your headline around a powerful Benefit Statement and embed that in action words. Remember, visitors come to your site asking, "What's here for me?" They do not want or need a lecture on how good your business is. They want to know how to solve a problem or need they have. Offer an answer or product they want, right up front, and they are likely to stay.

? Get to the point quickly. Don't let your good headline down - strike while the iron is hot by keeping up the momentum. Briefly develop the headline concept before moving on to your main message.

? Do not leave people hanging. Be very sure what you want your visitors to do next and tell them to do it, nicely of course - but firmly. If you are giving directions make them clear. People like to be told what to do - with an explanation. It's easier to remember what to do if you know why. Follow the format used here and you will not go wrong.

? Spelling and grammar. In the computer age, there is no excuse for spelling errors or bad grammar. Use the spell check for peace of mind every time you write. It's so easy!

? Do not succumb to "Writer's Block". We have all sat poised over a keyboard wondering where to start. Don't wait for hours for the perfect intro to drop from the sky. Don't cry "writer's block" and put the job off for another day - that is not how the Pros operate.

Overcome the problem by ACTION. Start to type - just get started. Put down anything relevant to the topic that comes into your mind, without worrying about whether it's great copy or not at this stage. Keep typing in this mode of "suspended judgment" until you run out of steam. You will be surprised at how much copy you have come up with. NOW, sit down and start working on it as outlined above. Prune and reorganize it until your copy takes on a real shape and flow that conveys your message. More ideas are likely to surface once you start this process.

It is very satisfying to use this method. I have done so many times when under a deadline to produce and it has never failed me.

Start putting these Tips into action right away. Armed with this knowledge, you will soon feel more confident about what you write. We all have our own style, which is what makes our writing interesting ? yours will develop the more you use your keyboard. Just be sure to follow the instructions in this guide and you will not go wrong.

Patricia Howitt Webmistress, Web and Graphic Design, Author
Patricia's career has been as a government lawyer working on the medico-legal field. She now indulges her passions for art and writing as a graphics and web designer.
Visit http://www.healthnews-nz.com for information to empower you in making decisions about your health. Visit http://marketing.1stclassweb.info for Internet marketing and web development insights.

 

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article writing - Google News

Content Writing King Creates New Search Engine Optimization Service Guide - Houston Chronicle

View Original Article Fri, 25 May 2012 16:22:05 GMT

Content Writing King Creates New Search Engine Optimization Service Guide
Houston Chronicle
Article marketing company Content Writing King has announced the creation of a new search engine optimization service guide. This guide helps explain different SEO services to consumers new to SEO. Article marketing company, Content Writing King, ...

and more »

Writer For Content Writing King Published Social Marketing Article - Houston Chronicle

View Original Article Sun, 20 May 2012 15:56:09 GMT

Writer For Content Writing King Published Social Marketing Article
Houston Chronicle
A new blog post written by Content Writing King has been released. This post is about article writing, content marketing, and social marketing. Recently, the article writing writer for Content Writing King has released a new blog post about content ...

and more »

Lakeland school holds young author's conference - Bay News 9

View Original Article Fri, 25 May 2012 13:38:04 GMT

Bay News 9

Lakeland school holds young author's conference
Bay News 9
The students presented the books they'd written to state officials, volunteers and parents. This is an article written by students at Oscar J. Pope Elementary in Lakeland. On Friday, May 25, students in Miss Chotos ' class presented books on the ...

Al Gordon, Emmy-winning TV comedy writer who worked for Jack Benny, dies in ... - Minneapolis Star Tribune

View Original Article Fri, 25 May 2012 14:19:41 GMT

Al Gordon, Emmy-winning TV comedy writer who worked for Jack Benny, dies in ...
Minneapolis Star Tribune
Article by: AP LOS ANGELES - An Emmy Award-winning comedy writer who spent much of his career working for legendary comic Jack Benny has died in Los Angeles. Al Gordon was 89. His son, Neil, tells Los Angeles Times ( http://lat.ms/JXFWte) that Gordon ...

and more »

article writing - Yahoo! News Search Results

Writer For Content Writing King Published Social Marketing Article

View Original Article Sun, 20 May 2012 01:53:47 -0700
A new blog post written by Content Writing King has been released. This post is about article writing, content marketing, and social marketing. (PRWeb May 20, 2012) Read the full story at http://www.prweb.com/releases/2012/5/prweb9526260.htm

Content Writing King Creates New Search Engine Optimization Service Guide

View Original Article Fri, 25 May 2012 02:12:16 -0700
Article marketing company Content Writing King has announced the creation of a new search engine optimization service guide. This guide helps explain different SEO services to consumers new to SEO.(PRWEB) May 25, 2012 Article marketing company, Content Writing King, has announced that they have created a new search engine optimization basics guide to help consumers who are new to SEO. They ...

New Article Marketing Strategy Announced By Content Writing King

View Original Article Fri, 18 May 2012 02:32:21 -0700
Content Writing King has announced the development of a new article marketing strategy. This project is a new strategy update aimed to better accommodate new search engine rules, as well as help customers.(PRWEB) May 18, 2012 Today, Content Writing King has made an announcement concerning their article marketing strategy for their services. This announcement is that Content Writing King?s team ...

Top 50+ creative writing professors on Twitter

View Original Article Tue, 22 May 2012 20:29:19 -0700
You don't have to be a professor or even a writer to follow these authors. Following them is like being part of a literary salon--thoughtful conversation sprinkled with irony and wit. You may find that you're buying more books as a result. Thanks to Ken Calhoun, a fiction writer and professor of design and new media at Lasell College, for alerting me to this list of top 50 creative writing ...

writing articles - Bing News

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View Original Article Fri, 25 May 2012 09:57:06 GMT
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Content King Creates New Search Engine Optimization Service Guide

View Original Article
marketing company, Content King, has announced that they have created a new search engine optimization basics guide to help consumers who are new to SEO. They stated that the guide contains information about different search engine ...

Writer For Content King Published Social Marketing

View Original Article
A new blog post written by Content King has been released. This post is about , content marketing, and social marketing. Recently, the writer for Content King has released a new blog post about content ...

The Way

View Original Article
If you have a talent for and are just now looking to get your foot in the door of the publishing world, then this may be of use to you. Whether you are heavy on the prose or just dabble, breaking into the industry takes patience and talent.

 

 

 

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