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Viral marketing can prove to be one of the most important Internet marketing
tactic you have ever laid your hands!.
Why? Because it will spread your website like a virus. The more it spreads it takes on the multiplication nature of a virus giving your Internet marketing business a big boost!
What Is Viral Marketing And How Does It Benefit Internet Marketers?
Viral marketing can tremendously boost your Internet marketing business.
Viral marketing consists of giving away free products or services along with
your original ad copy such as links, contact information, and mailing list. In
return, those who receive your free products can pass it along to their own
customers and prospects. Viral marketing is a great way to advertise for free
and without a lot of effort on your part.
None of the Internet marketers can avoid the positive effect of viral marketing. It gives you the ability to advertise your products to a large audience free of cost. You can increase your sales and traffic to your web site through the sharing of free information. Some of the more effective methods of viral marketing are:
You can do this in many ways. You use the power of eBooks, reports, free services and the like to achieve this. Some of the very common viral marketing methods used in Internet marketing are given below.
Ebooks: You can share your free ebook with all who visit your web site. You should include an advertisement for your most profitable product and links to your web site. Make sure to inform those who receive your free ebook that they are free to share it with their own customers and contacts. You can even brand them! An e.g. of brandable free ebooks are here.
software that lets you compile eBooks as well as the users can brand
Software: You can offer a free trial version of your software to your web site visitors. As with the ebook, include links to your site and your contact information. State plainly on your web site that all those who receive it can share the software freely.
Free web hosting: You can provide free hosting on your server to small businesses or beginning Internet marketers. In return, place a banner ad at the top of each site advertising your products and web site. This is a very effective means of advertising your site with little expense. The potential increase in the number of visitors to your web site is worth your efforts.
Templates: You can design your own web site templates, including your own contact information in the design, and offer them as free downloads. Make sure to expressly grant permission for them to be shared with others. As the templates gets circulated, you will be gaining lot of back end visitors aiding your Internet marketing business.
Content: You can provide original content about your particular area
of expertise. Include your contact information and web site in the text and
allow others to publish it as long as they keep your information intact. As this
information is shared and published by others you will attract more traffic to
your web site. Or you can use the
Article Submitter Software
to submit your articles to 100's article submission directories. Your articles
can be picked up from any these article directories for reprint thus giving your
return traffic to your Internet marketing business.
Discussion boards: Setting up a discussion board or forum with your banner ad attached is an excellent means of advertising. Invite your web site visitors to join your discussion board and make it available to the public.
Each of the methods listed above can be useful to your Internet marketing business. But never forget that Internet is an information medium and people come to you primarily for information. So giving away an eBook or report that is useful as well as brandable is suggested first. This is more suitable for your Internet marketing business.
Also making a report or an eBook can be done by anybody unless like a software. Even if you not a techno-savvy marketer, a report can be compiled by anyone who has knowledge on the subject. So coming out with an eBook or report on a subject related to your Internet marketing business is recommended.
Internet marketers should make themselves aware of all means of free advertising. The more you spread the word about your products and services, the more traffic you will draw to your web site. Internet marketing is extremely competitive and you should use all the avenues that are available to you in advertising your web site and products. Experiment with the various ways of viral marketing until you find the ones that work best for you. Increased visibility means more traffic to your web site and more traffic will translate in to higher sales.
Successful Internet marketers not only provide valuable products and services, they use any means possible to advertise to as many people as possible. The success of your business rests on your ability to promote your web site.
It would be worth to remember here that most of the successful Internet marketing professionals like Ken Evoy of Sitesell who gives away lot of free products built their business through viral marketing rather going after complex SEO tactics.
Hope this article on Viral marketing helped you. You can access many more Internet marketing related articles on this site.
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