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Don't Let Substandard Web Site Content Bomb Your Online Business!! The royal road to a profitable website is filled with hazards. Of these many pitfalls, negotiating your very own web site is one of the most danger ridden. Designing up a above the ordinary website is a nerve wracking process, and if you don't pay attention to precision, you can end in a sorry state. Your web site is the first and formost impression a customer has of your home business, so it had better be very good. Now it's of course that you want your site to be decent looking, but that's just the beginning. More often often a great looking web site can sink itself with very bad copy. Every site visitor is looking for pin-point information. It is important to realize that your web site follows a easy navigation pattern and has product information with no confusions, a precisely stated offer, and easy to follow ordering methods, all cleanly written with impeccable spelling, grammar and punctuation. Hiring a a professional web designer is excellent if you can afford it, and it's not heavily these days. Many web design student are looking to build their portfolio material and just may build your site for free of cost. Just remember, a web designer is just that, a designer. Be sure that the clarity, correctness and general feel of your writing is not compromised. One of the main flaws I find in badly designed web sites is the revulsion and anger that occurs in me when I can't find what the real offer is. The home page has all sorts of slick sales copy and even some testimonials, but where is the offer? A professional web site should introduce the product or service and clearly state the offer right at the beginning. You can incorporate the follow up with a 2nd paragraph of sales copy describing the benefits of your product, but be sure that your offer is stated first. Another noted web site sinker is confusing links. A professionally designed web site should be divided into various sections connected by links. To make it easy for the visitor, maintain each section of your web site less than than 300 words, the shorter the best, and have an easy to read navigation panel to the left side of each page {and also|as well as|and| at the bottom of each page. It is utmost importance that each link makes sense. Employ logical titles like "product info" and {"order info"|"how to order"|"ordering information," and be doubley sure the content gels the title. Don't have order info on the products page, and vice versa. It is crucial that your ordering information is crystal clear. It would it be a loss to you if someone got her way your web site, but then lost interest to buy your product because they were repelled by your ordering page. Take note, this happens all the time. Be sure that everything is simple and easy. Your quantity of items and price sections, mailing information sections and credit card detaisl should all be easy to understand and logical. It's also a excellent way to have an order recap function so customer are clear that their order was understood before they give their card number. Finally finish with an order confirmation, and customerswill be - at ease with trouble free purchase. And finally the spelling, grammar and punctuation. Grammer can get tricky. No one likes to think that they use bad grammar, but even the well educated people can fall flat here. Pay very close attention when creating your web copy. Do not use spell checker alone. Once finished writing your new site, come back to your copy before publishing later in the day, then read it again. You'll be astonished at the mistakes you missed the initially.. Once your proof reading part is over, let a friend look it over, preferably someone who has eyes for details for such things. {You can even|If you are still not satisfied|If you want more inputs|If you couldn't find anyone you can go to, try to contact a freelance writer, or if you can't locate an editor, approach anEnglish teacher. You may find someone willing to read your work for a small fee, and you have quality assured in your writing. A well written web site is important to making sales. If customers don't feel the trust by reading your web content, they won't purchase from you. It's as straight as that. Pump in a little extra effort, and record your multiply. Money is out there if you know how to take it. S. Kumar is the webmaster and owner of Learnhomebusiness.com , the site he started from a remote village in India and took it to one of the top ranked sites in the world!. Subscribe to his free $1000 free gift series by simply visiting: www.Learnhomebusiness.com/freeglobal.htm


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