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Don't Let Worthless Web Site Content Destroy Your Online Business!! The royal path to a rewarding online business is filled with hazards. Out of these, negotiating your own web site is one of the most tricky tracks. Setting up a excellent website is a challenging process, and if you don't pay attention to minute details, you can end in misery. Your web site is the first door way that a customer has of your work at home business, so it had better be very good. Now it's true you want your site to be decent looking, but that's just the initial steps. More often often a professional looking web site can sink itself with very bad copy. The precise nature of your information is decisivel. It is important that your web site follows a structure that is logical and has product information with no confusions, a clean and clear offer, and easy to follow ordering and delivery instructions, . Freelancing a a professional web designer is better if you can afford it, and it's not that these days. Many web design student are looking to build their portfolio material and just may build your site for free of cost. Just keep in mind, a web designer is meant to be, a designer. Be sure that the clarity, correctness and general feel of your writing is not compromised. The repeated main flaws I find in poorly written web sites is the confusion that I am subjected to when I am at a loss to know what the actual offer is. The home page has an appealing sales copy smithered with many testimonials, but where is the offer? A customer friendly web site should introduce the product or service and clearly state the offer right at the beginning. You can incorporate the follow up with a 2nd paragraph of sales copy describing the benefits of your product, but be sure that your offer is stated first. Yet another web site sinker is confusing links. A professional looking web site should be structured into separate sections connected by links. To minimize confusion, maintain each section of your web site shorter than 300 words, the shorter the better, and have an easy to read navigation model to the left side of each page {and also|as well as|and| at the very bottom of each page. It is very crucial that each link makes sense. Deploy logical titles like "product info" and {"order info"|"how to order"|"ordering information," and be doubley sure the content matches the title. Don't have how to order on the products page, and vice versa. It is very important that your ordering information is unambigous and precise It would it be a bunch of lost sales if someone got all the way through your web site, but then lost interest to buy your product because they were repelled by your ordering page. Trust me, this happens everday in online purchases. Be doubly sure that everything is easy and non confusing. Your quantity of items and price sections, mailing information and credit card detaisl should all be easy to understand and logical. It's also a very good idea to have an order recap function so customer are clear that their order was understood before they send credit card number. Round up with a proper order confirmation, and your visitorswill be - at ease with their nice purchase. And we can't ignore spelling, grammar and punctuation. Grammar is a very confusing subject. Mos think their grammer is perfect, but even the well educated people can stumble on this.. Pay undevided attention when creating your web copy. Do not rely much on your spell checker. Once finished writing your new site, set your copy aside for about an hour or so, then read it again. You'll be astonished at the errors in spelling and grammar you missed the initially.. Once your proof reading part is over, let your spouse look it over, preferably someone with an excellent eye for such things. {You can even|If you are still not satisfied|If you want more inputs|If you couldn't find anyone you can go to, get in touch with a professional editor, or if you can't afford an editor, contact anEnglish teacher. You may get lucky in finding someone, and you have quality assured in your writing. A well written web site is important to making sales. If customers can't understand your site, they won't purchase from you. It's as straight as that. Pump in a little extra effort, and observe your returnsmultiply. Take care of the little things and make lot of money. S. Kumar is the webmaster and owner of Learnhomebusiness.com , the site he started from a remote village in India and took it to one of the top ranked sites in the world!. Visit his "104+ Super Scripts Bonanza" for a personal verification.


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