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Don't Let Low Quality Web Site Content Undercut Your Home Business!! The royal path to a rewarding website is full of potholes. Of these many pitfalls, designing your very own web site is one of the most danger ridden. Setting up a traffic pulling website is a nerve wracking process, and if you don't pay attention to professionalism, you can end in misery. The web site is the first and formost impression a customer has of your work at home business, so it had better be very good. Now it's very true you want your site to be very attractive looking, but that's just a start. Sometimes often a great looking web site can sink itself with very bad copy. Every site visitor is looking for pin-point information. It is important to realize that your web site follows a logical path and has complete and unambigous product information, a clean and clear offer, and easy to follow ordering methods, . Hiring a a professional web designer is better if you can afford it, and it's not too expensive these days. There is every chance that a web design student who needs portfolio material may be willing to set up your site for nothing. Just keep in mind, a web designer is meant to be, a designer. The preciseness and correctness of your writing is your personal responsibility. One of the main flaws I find in badly designed web sites is the total confusion in me when I don't know what the real offer is. The home page has all sorts of slick sales copy and even some testimonials, but where is the offer? A customer friendly web site should immediately explain the product and services and clearly state the offer straight away. You can do the follow up with a 2nd paragraph of sales copy describing the benefits of your product, but be sure that your offer is stated up front. Yet another web site sinker is too many confusing links. A professional web site should be divided into clear sections connected by links. To make it easy for the visitor, maintain each section of your web site shorter than 300 words, keep it precise, and have an easy to read column of links to the left side of each page {and also|as well as|and| at the very bottom of each page. It is very crucial that each link makes sense. Deploy logical titles like "product info" and {"order info"|"how to order"|"ordering information," and be doubley sure the content matches the title. Don't have details on ordering on the products page, and vice versa. It is of utmost importance that your ordering information is totally clear. It would it be a salestragedy if someone got his way your web site, but then lost interest to buy your product because they were repelled by your ordering page. Believe me, this happens all the time. Be sure that everything is simple and easy. Your product range and price sections, mailing information and credit card detaisl should all be simple and logical. It's also a nice idea to have an order recap function so purchasers are clear their order was understood before they give their card number. Finally finish with an order confirmation, and your visitorswill be much more at ease with trouble free purchase. And finally the spelling, grammar and punctuation. Grammer can get tricky. No one likes to think that they use bad grammar, but even the highly educated people can slip up. Pay undevided attention when writing your web copy. Do not rely much on your spell checker. Once you are finished with your site, take a second look at your copy after a couple of hours, then read it again. You'll be astonished at the mistakes you missed the first time. Once your proof reading part is over, let a friend look it over, preferably someone who has eyes for details for such things. {You can even|If you are still not satisfied|If you want more inputs|If you couldn't find anyone you can go to, try to contact a freelance writer, or if you can't locate an editor, ask anEnglish teacher. He may be willing to help you for a few dollars, and you might even make a friend in the process. Your web copy talks volumes about your web site. If customers can't understand your site, they won't purchase from you. It's that simple. Pump in a little extra effort, and observe your salesskyrocket. Money is out there if you know how to take it. S. Kumar is the webmaster and owner of Learnhomebusiness.com , the site he started from a remote village in India and took it to one of the top ranked sites in the world!. Visit his "104+ Super Scripts Bonanza" for a personal verification.


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