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If you are running your own business, then you have expertise in at least one area. And if you have expertise, other people will want to read about it.

Marketing your business using articles (like this one!) is one of the most cost effective ways of building profile and credibility that I know. If you have a newsletter of any kind, you may already have content that can be used for articles. If not, simply thinking about the problems you solve for customers will give you plenty of topics to think about.

So what are the advantages of article marketing, besides the low cost?

Increases the number of links pointing to your site

Every time you submit an article, you add a 'resource box' at the end, which contains a link to your site. The more links you have, the better your placement in the search engines. If you have 20 articles, and you submit them to 10 sites, that's 200 extra links for very little effort.

Your articles can be reprinted anywhere in the world

People searching for relevant content can contact you asking for permission to reprint your article in their own newsletter or magazine. Last month I was contacted by the editor of a die-casting industry magazine in Illinois. After an exchange of emails, my article is being printed in hard copy in their next edition.

Promote your Products and Services

The Resource box does more than provide an opportunity to place a link to your site. You get about 50 ? 100 words to write whatever you want. Smart marketers use that space to direct people their newsletters or product sales page. There's an art to writing a great resource box, and if you search on the web you'll find heaps of suggestions.

Credibility

You can tell the world that your articles have been published in international sites, accessed by people all around the world. This will boost people's perceptions of you and the services you provide.

So if you are convinced, then you need to action two steps:

Firstly ? write some articles. Even if you only commit to writing one per fortnight, you'll soon be reaping the benefits.

Secondly, you need to submit your articles to different sites. There are many article sites and directories out there ? some are free whilst others charge. It's up to you to decide if you are willing to pay a small fee for the benefits outlined above. If you do a search on ?Article Directories? then you'll get a whole list of sites to check out. To get your started though, here are a few that I use regularly.

www.ezinearticles.com
www.authorconnection.com
www.sideroad.com
www.digitalwomen.com
www.businessnewsbytes.com.au
www.goarticles.com
www.articlecentral.com
www.ezine-dir.com
www.e-syndicate.net

complete potential is here to help you make more of your business. More profits, more income, more of what you want. Remove obstacles to growth and create new opportunities. To get more practical business strategies and tips, sign up to our ezine - Profits for Professionals - at http://www.completepotential.com

By: Megan Tough

 

 

 

Article Marketing Tools - Cheap And Efficient


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article writing - Google News

How do you write a Taylor Hall trade article? - The Copper & Blue (blog)

View Original Article Thu, 30 Jun 2016 14:17:32 GMT

The Copper & Blue (blog)

How do you write a Taylor Hall trade article?
The Copper & Blue (blog)
I could take the mature, grateful approach by writing an article summarizing what Taylor Hall has meant to Oiler fans and expressing my appreciation for all that he's done and how committed he was to staying in Edmonton until things got good. That's a ...

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'Writing while White' article sparks controversy - Fusion

View Original Article Wed, 08 Jun 2016 15:05:05 GMT

'Writing while White' article sparks controversy
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New York Daily News

Lindsay Lohan writing a book on 'how to overcome obstacles'
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Why Handwriting Is Still Essential in the Keyboard Age - New York Times (blog)

View Original Article Mon, 20 Jun 2016 10:45:42 GMT

New York Times (blog)

Why Handwriting Is Still Essential in the Keyboard Age
New York Times (blog)
Last year in an article in The Journal of Early Childhood Literacy, Laura Dinehart, an associate professor of early childhood education at Florida International University, discussed several possible associations between good handwriting and academic ...

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Liam Payne Now Writing Post-Zayn 1D Songs: Guess Next Album Title

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If you have been looking forward to the followup album to Four, Liam Payne has good news for you. Revealed on his Twitter account on April 13, Liam Payne states, ?Huge day of writing so excited the team never stop!? Liam Payne?s second tweet was, ?1st day writing the album it?s gunna be a great Liam Payne Now Writing Post-Zayn 1D Songs: Guess Next Album Title is an article from: The Inquisitr News

Report: Rolling Stone rape article 'journalistic failure'

View Original Article Sun, 05 Apr 2015 18:08:18 -0700
RICHMOND, Va. (AP) - Rolling Stone magazine retracted a widely discredited article about an alleged gang rape at the University of Virginia after a top journalism school issued a scathing report Sunday concluding it had failed to meet proper journalistic standards.

Left Bank Writers Retreat Offers a Paris Literary Tourism and Writing Workshop Travel Adventure for June 2015

View Original Article Mon, 13 Apr 2015 00:17:11 -0700
A Paris literary tourism opportunity, the Left Bank Writers Retreat allows writers to follow in the footsteps of Ernest Hemingway and others while finding inspiration and writing techniques to inform their own work. The six-day small-group writing workshop, held annually in Paris each June, combines a hands-on writing salon with literary experiential travel adventures. (PRWeb April 13, 2015 ...

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Robots Writing The News: Why Not?

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Microsoft has laid off 27 journalists tasked with writing MSN News, outsourced to PA Media, and replaced them with a series of machine learning algorithms. I wonder if anybody will notice.

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Yeewan Koon, author of Nara Yoshitomo (Phaidon, 2020), joined by Elaine Kwok and Alexandra Seno, to discuss this first-ever monograph on the internationally acclaimed artist, which New York Magazine ...

 

 

 

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