When writing articles for your website or as free content, make sure that it
is a length that is optimal for search engine optimization efforts.
Articles that are as short as 300 words or as long as 600 words should be ideal
for web article writing.
Even if SEO not your objective, still it is a practical and good idea to keep
your articles short at this length for your reader’s experience. Your visitor is
very unlikely to finish your long page. If you have long articles, this will
give the impression that your website is too “wordy” and the visitor will move
on to your competitors compact pages.
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Most of your website visitors do not read an entire website page as they
would a book, so the shorter the better. A good ideas is to split one long idea
into 4 or 5 pages. Now label them each so that the reader will have the freedom
to pick and read the part they want and they will know what is coming up next to
help them determine if they want to continue with the article..
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So when writing articles for the web, keep it short and to the point. Use
bullets to highlight the points that you are driving. This will sustain your
visitor longer on your website.