Welcome to 's Issue Of "HomeBiz-Tips"
Marketers Friendly E-Mag
Date: 2009-02-28 Issue:
S. Kumar, Editor,
Subscriber Base: 30,000+
To be in the Internet marketing field is a great idea.
But, if you are a new entrant, please take the following points with a
grain of salt:
1. Model On Others Success First: No matter who says, you need to
first find a successful that site that relates to your idea and model on
it. Model, don't copy!
Study all the facets of their business. The site design,
their promotion strategies, linking methods, sales process, opt-in list
building, backend revenue system, etc. Write them all. Everything. Then
consult these notes to create a definite and focused business plan.
You can reserve your innovation for a later date. Your first objective is
to build a foundation for your business.
2. Have Your Own USP: People buys from you rather than from
your competition is just because of your USP (Unique Selling Proposition).
Your USP is your your "hook" to stand out.
For. e.g. if your competitor has an eBook, you too write a
similar one but offer extra bonuses. Or, turn your eBook into a home study
course by adding audios and videos, etc.
If you are selling tangible items, then offer the customer
with free shipping, customer reviews, bonuses, gift-wrapping, etc.
Same goes for affiliate marketing - offer your own bonuses
apart from the ones offered by the seller and others.
3. It's Necessary To Invest In Your Business: You need to invest
some money into your business. You absolutely need a domain name, a
hosting service and an autoresponder to start with. All this might cost
As you grow, you can't "go alone". You will need to invest
in areas like ghost writers, designers, better computers etc.
So understand that investing in your business is not such a bad thing.
It is a necessity.
To Your Success!
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How to Promote Any Affiliate Program In 5 Easy Steps
Using ezine articles is a great way to promote your favorite affiliate
program. What I'd like to do in this article is provide you with a
simple system for effectively writing an ezine article that
strategically promotes your offer.
There are five steps...
1. CHOOSE THE OFFER YOU WISH TO PROMOTE
This one is kind of a no-brainer. It all begins with deciding what you
want to promote. What offer would you like to send traffic to.
HINT: You can promote your affiliate
link directly, but what works better is to promote a list at YOUR site
which you then use to promote your affiliate link over and over again
after the visitor becomes a subscribers.
2. DETERMINE YOUR "USEFUL, BUT INCOMPLETE" APPROACH.
I love to use what I have coined as the "useful, but incomplete" approach
when using freebies of any kind. (Ezine articles, free eBooks, reports,
What I mean by that is simply this: You provide your reader with "useful"
information (something they find of value and are able to actually apply)
but make certain that it is "incomplete" in that they can better
use the information by making a purchase.
That's "useful, but incomplete." And it works like a charm.
The idea is to use your content to build up to your desired response. You
provide the reader with content, and then you make an offer that allows
them to fully utilize the content, gain extra insight from the content or
maximize the content in some additional way.
Let me give you an example -
If I wanted to promote an autoresponder service in an ezine article, how
could I do it? I'd write an article that explains how to benefit from
using autoresponders. My article would explain different uses of
autoresponders and how the reader could profit from implementing the
** I.E. 7 Ways To Create Revenue Streams With Autoresponders
Naturally, they will need an autoresponder service in order to use the
information, right? And I just happen to know of a great service they can
use. More on that later.
OK, so that's an example of how to promote a SERVICE offer with your ezine
article. What about a software product or an eBook?
Want some examples?
Good, because I've got two...
TO PROMOTE A SOFTWARE PRODUCT. Let's suppose you want to promote a
software program that creates "ecovers". How can you do it?
-- Write an article outlining how important presentation of your offer is,
and how creating a cover graphic can increase response rates by up to
-- Write a step-by-step tutorial article for "do-it-yourselfers",
explaining how to design your own graphics from scratch. Then promote the
software as a super-simplified way of doing it.
TO PROMOTE AN EBOOK. Let's suppose you want to promote an ebook that
teaches advanced list-building strategies. How can you do it?
-- Write an article that covers the "basics" of building lists, and then
promote the eBook as the "advanced" tactics.
-- Write an article on how to profit from a list, and then promote the
eBook as the "how to build the list."
See how easy this is?
That's how it works. Determine what your "useful, but incomplete" approach
will be, and then...
3. TURN YOUR APPROACH INTO A TIPS OR TUTORIAL ARTICLE.
Let's use my example again. I decided that I would describe various uses
of autoresponders and how the reader can actually profit from them. What
kind of tips list or tutorial could I create?
* How to Generate More Subscribers, Sales and Profits With Automated
* 7 Powerful And Profitable Ways To Use Autoresponders To Skyrocket Your
Sales and Subscribers!
* Want to Increase Your Online Profits And Leads? Here are 7 Ways to Do
I actually went with the middle title. I wrote my list of the 7 ideas that
I wanted to share. And I had the makings of a perfect article to promote
That's all you need to do. Determine your end result. Decide how to get
there with your "useful, but incomplete" approach. And then develop a
list, or even a step-by-step tutorial for your article that leads the
With each new "idea" or "way" or "tip" or "step" or "strategy" that you
share, you can further direct the reader towards realizing their need of
your upcoming offer, and lay the foundation for them to accept the offer.
4. EXPAND ON EACH POINT TO BUILD YOUR CONTENT.
Here's more of the easy part. Just "fill-in-the-blanks" to complete your
article. Write 1-2 short paragraphs for each of your points. Make them
good. Provide quality content. The offer you will soon make will see poor
results if your information isn't useful.
Remember, you are trying to presell the reader on the idea that they are
going to need your offer. If you don't provide them with quality
information that they WANT to begin using immediately, then why will they
want to buy what you are promoting?
Light a fire in them. Motivate them. Challenge them. Give them such
nuggets of gold that they want to keep mining until they hit the mother
5. PUT ON THE FINISHING TOUCHES WITH THE "FIVE PILLARS"
There are five things that you should always do to finish up your ezine
article. Don't skip any of them. They are all critical...
* POLISH. Re-read your article. Does it provide information that really is
"useful" to the reader? And yet leaves them wanting even more? That's what
you want. Polish it. Put on the wax and make it shine. It has a very
specific purpose -- make certain it has the means to achieve it.
* PROMOTE. Use your resource box to promote your offer. This is why we've
written the article, right? Remember step one? It's time to put it into
play. Give the reader what they (hopefully) are wanting...a way to
maximize the information you gave them.
* PROOF. Don't do this yourself. Have a trusted friend, relative or
co-worker check your article for grammatical and typographical errors. The
last thing you want to do is present a poor image after sharing some high
* PUBLISH. Zip your new article out to your favorite list of publishers.
Submit it to the announcement lists and the ezine directories. Don't
forget to publish it yourself in your own newsletter!
* PROFIT. If you've covered all the bases that I've mentioned, then
profits are almost certain to start coming in when your ezine article is
published. You deserve it. Be proud of your accomplishments.
And then start it all over again!
That's how you promote your favorite affiliate program in 5 easy steps
using ezine articles.
Obviously, there are many other ways to promote your affiliate program, as
well as a considerable more "details" in the strategy we've looked at
today. If you'd like 52 great ways to promote your affiliate link AND
complete step-by-step details for each of them, be sure to read the
important details below...
Jimmy D. Brown is the author of "Affiliatenaire",
teaching you how to create big-time affiliate commission checks in only
1-3 hours each week. Discover how you can get cash in the bank without a
website, experience or even an idea! Visit
Like to know how to make money just by copying and
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1. Edraw Mindmap software - : Create mind maps (graphical
representations of thought processes) for brainstorming, problem solving,
rational analysis, and decision marking.
Edraw Mind Map is a vector-based freeware with rich
examples and templates. Easy to create basic flow charts, mind map,
brainstorming diagram and sketch map.
2. YouTube™ Embed Code Customizer -: This is a great tool that lets
you customize any YouTube video and embed it the way you want it on your
You can customize the size, auto play or not, display related videos or
not and many other features.
3. SearchBuzz-LHB -: This All-In-One search engine software
that will help save you time and effort. This comes with MRR, graphics
This software will save tons of time copying and pasting from the web by
getting search engine results saved directly onto your computer through
Them All Here For Free
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Two facts for you today - better know it early itself.
1. The known fact is that 96 percent of the online businesses
2. And the unknown fact is that... 82 percent among these 96
percent failed businesses never used an autoresponder!
Get an autoresponder today itself! Here's a
free autoresponders and paid ones.
Well. That sums up
the last fortnight of February-2009. Do not Forget To Rate 'HomeBiz-Tips'.
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Copyright 2009: S. Kumar,